Lifestyle Influencers
in Ireland

IG ~4.3M · TikTok ~1.6M · as of July 2026

Ballymahon-born Love Island finalist turned presenter; named to the TIME100 Creators list in 2026.

TikTok ~2.2M · as of July 2026

Cork TikTok star; comedy skits, lip-syncs and lifestyle content for one of Ireland's biggest TikTok audiences.

IG ~1M · as of July 2026

Dublin-born presenter and podcaster (My Therapist Ghosted Me); now London-based.

TikTok ~793k · IG ~441k · as of July 2026

Armagh mother of three sharing family and lifestyle content; her BPerfect collection was that brand's fastest-selling collaboration.

IG ~781k · as of May 2026

Ireland Sevens rugby international and Love Island UK winner; fitness/lifestyle.

YT ~637k · as of July 2026

Dublin author and one of Ireland's original lifestyle YouTubers; candid videos on skin, sexuality and motherhood.

TikTok ~629.2k · as of August 2026

Termon homesteader posting zero-waste cooking, growing and soap-making; US-born and in Donegal 20 years, and named by TikTok among its most influential creators of 2022.

TikTok ~460k · IG ~32.5k · as of July 2026

Kilkenny dairy farmer and actress; livestock care, farm routine and rural life for one of Ireland's biggest agri followings.

TikTok ~453.7k · as of July 2026

Armagh creator whose short-form videos have drawn 89m likes; posts as "Aoife Khalaoife".

TikTok ~449k · as of July 2026

SPIN 1038 DJ and one of the original 2020 Irish "TikTok house" creators.

IG ~397k · as of May 2026

Former pharmacist turned fashion, weddings and motherhood creator.

TikTok ~378.3k · IG ~27.5k · as of July 2026

Longford creator whose self-described "culchie trying to be a fashionista" videos have drawn 30m likes.

IG ~369k · as of May 2026

Fashion creator and co-founder of athleisure brand 4th ARQ.

IG ~347k · as of May 2026

RTÉ 2FM broadcaster, impressionist and podcaster.

IG ~344k · as of Apr 2026

Arklow-born content creator, presenter and podcaster.

TikTok ~318.3k · IG ~150k · as of July 2026

Dundalk film director and interviewer; has put questions to Zendaya on Challengers and covered the IFTAs from the red carpet.

IG ~314k · as of July 2026

Offaly family creator; widowed at 30, her honesty about grief and single motherhood built one of Ireland's most engaged followings.

IG ~298k · as of May 2026

Cork GP sharing women's-health, menopause and wellness education.

IG ~279k · as of 2025

Cork creator ("Just Jordan"); founder of Luna by Lisa and Edit Row.

IG ~269k · as of May 2026

Two-time Big Brother UK winner, broadcaster and family/lifestyle creator.

IG ~258k · as of July 2026

Dublin twins John and Edward Grimes: X Factor and two-time Eurovision alumni, now media personalities with a large and vocal online following.

IG ~220k · as of 2025

Dublin creator known for vintage glam; co-host of the Unveiled podcast.

TikTok ~214k · IG ~59.1k · as of July 2026

Kerry farmer covering farm work, the outdoors and Irish language and culture; his own bio notes the name is "pronounced like Shane, but with passion".

IG ~205k · as of July 2026

Long-running Irish fashion blogger, stylist and TV presenter; now also renovating a house and gardening on camera.

TikTok ~192k · IG ~75k · as of July 2026

Enniskillen creator posting diary-style daily life; one of Fermanagh's two biggest social names, repped by ICON Management.

IG ~187k · as of May 2026

Dublin travel and lifestyle creator (I Come Undone).

TikTok ~180k · IG ~81k · as of July 2026

Tyrone creator posting candidly on mental health, ADHD and sobriety between travels; "your oversharing Irish guncle".

IG ~177k · as of 2024

Tullamore entrepreneur (Lisa's Lust List) championing Irish SMEs.

IG ~172k · as of 2025

Actress and entrepreneur; co-founder of BEO Wellness, Ennis.

IG ~166k · as of July 2026

Malahide presenter and social-media star (real name James Butler); RTÉ regular and Dancing with the Stars digital host.

IG ~165k · TikTok ~160k · as of July 2026

Kesh creator and trained actress who represented Fermanagh at Miss Northern Ireland; bills herself as an Irish actress and cowgirl.

IG ~159k · as of July 2026

Kerry-born, New York-based fashion creator; founded the Retro Flame blog in 2015 before rebranding under her own name.

IG ~159k · as of August 2026

Canadian-born beauty creator, on the north coast a decade and based in Portstewart; founder of the cosmetics line Pearl Beauty, and Beauty Blogger/Influencer of the Year at the inaugural NI Beauty Excellence Awards.

IG ~158k · as of 2025

Dublin makeup artist and lifestyle creator.

TikTok ~155.9k · IG ~20.7k · as of July 2026

Mayo creator, now Dublin-based, who went viral in 2020 talking about quitting fake tan; social media manager at SpunOut and a First Dates Ireland alum.

TikTok ~133.1k · IG ~36.2k · as of Jul 2026

Derry make-up artist and Big Brother UK 2025 finalist, whose straight-talking one-liners from the house went viral back home.

IG ~132k · as of 2025

Fashion, travel and lifestyle creator.

IG ~118k · as of 2025

Kildare lifestyle creator: recipes, beauty and motherhood.

IG ~112k · as of July 2026

Buncrana model and nurse; Miss Universe Ireland 2018 and Dancing with the Stars finalist.

IG ~106k · TikTok ~50.7k · as of July 2026

Cavan farmer documenting rural life and livestock; one of the agri-influencers profiled by The Irish Times.

IG ~100k · as of 2026

RTÉ 2FM broadcaster and podcaster; Dancing with the Stars 2020 winner.

TikTok ~92k · IG ~53k · as of July 2026

Laois personal trainer mixing sport and fitness with farm life and motherhood.

IG ~67.5k · TikTok ~4.3k · as of July 2026

Sligo timber-frame self-builder documenting the house room by room, with home and DIY alongside it.

IG ~65k · as of July 2026

Broadcaster and author of Fat Chance; candid beauty and lifestyle content beyond her radio career.

IG ~37.4k · TikTok ~9.5k · as of July 2026

Renovating a hundred-year-old Leitrim farmhouse on five acres while working in Dublin.

IG ~35.3k · TikTok ~2.9k · as of July 2026

Irish-language broadcaster and youth manager at Conradh na Gaeilge; co-founder of How to Gael, Ireland's biggest bilingual podcast.

TikTok ~32.3k · IG ~19.7k · as of Jun 2026

Beth McDaniel and Ellen Watson, best friends from Banbridge, Co. Down, sharing candid Type 1 diabetes life and awareness content.

IG ~30k · as of 2025

Dublin vegan author and broadcaster: plant-based recipes and cruelty-free beauty.

IG ~28k · LinkedIn ~58.5k · as of August 2026

Dublin-based Algerian creator and Salesforce sales executive posting on tech careers, LinkedIn growth and corporate life, and the founder of Break Borders, a career masterclass and networking series.

FB ~23k · IG ~5.7k · TikTok ~1.6k · as of July 2026

Long-running Sligo photographer, blogger and podcaster; photos, video and small finds from the north-west.

IG ~20k · TikTok ~17.7k · as of August 2026

Mayo creator living in Galway who posts "5 to 9" after-work routines, coffee spots and beauty buys; runs UGC and affiliate collabs with Irish beauty brands.

IG ~12.4k · as of July 2026

Roscommon couple documenting a monochrome self-build; they also let the finished house as a photo-shoot location.